This is the first edition of a Polite Type Library Peek. We have a pretty sweet (and growing) collection of books in our library and we really want to be able to share some of our favorite gems. For our first one, we're taking a look at the American Type Foundry (ATF) 1917 Supplement. It's a beautiful little book featuring 1917's latest offerings from ATF, as a supplement to their 1912 Specimen Book (which we do not have, email Beth if you have one to sell.) It includes selections of type, borders, initials, ornaments, brass rules & accessories. Specimen books are especially fascinating as they really showcase design ideas and presentations that are in vogue at the time of their release. Demonstrating possible uses of types for printers, the book is sprinkled with sweet little examples and suggestions of print pieces. From a business card for Franklin H. Dennis of The Baltimore Product Company (set in Card Bodoni in Display) to a sample advertisement touting "The Kodak, for outings and vacation days is a source of constant delight," being sold by the Klear Photo Supple Co. in Philadelphia (set in Cloister Title in Display.) In addition to the visual treats the book holds, there are hints at the historical climate and mentality of the time. For example, a sample advertisement for Hotel Bair in Rhode Island, calling itself "A Strictly Fireproof Modern Hotel of Exceptional Merit." The election icons (shown below) give one plenty to consider about the context that caused these to be created and sold. The book stands as a remarkable snapshot of typographic, design, & print preferences in 1917 America.

In anticipation of the 1918 senate elections (this is an assumption), these Election Ticket Emblems were being sold in addition to the existing ones on page 932 in the 1912 book. The history of print production of election ballots sounds like a really engaging long-term research project and is being added to the To Be Researched list. In the meanwhile, enjoy these graphic representations of major political parties and ideas in 1917 America. (We especially love the mounted moose head as a symbol for the Progressive Party.)