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01
Phone
973.573.1931
02
always@politetype.com
03
Address
Caldwell, New Jersey
Nice Work is like visual ice cream.
We make
Nice
Work.

Before the pixels
can be placed, we think hard and
considerately.

a haiku

Services

Some of what we can do for you.

"Oh, like logos & things?" You bet. Plus, there's more going on than just that...

Digital Projects

let's be real, this is where it's at.

We work on emails, web and banner ads, mobile devices, landing pages and anything else you can throw at us.

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Illustration

pretty pictures

Custom illustrations make an impressive brand statement. We illustrate the icons, moods, textures & graphics that you need.

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Print

Things for you to hold.

Print design work makes an impression. Business cards, catalogs, banners, signs & anything  your heart desires.

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Lettering

platitudes, welcome.

A specialty service here at Polite Type. Logos, inspirational phrases, menus and anything and everything that uses our favorite 26.

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Layouts

Grids and space.

From web design to print catalogs, we understand and organize information to help guide viewers easily through our work.

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Creative Services

we love a challenge.

Our creative services are limitless.
Got a special project? Give us a holler and let’s talk it out.

Email us
Portfolio

Some of what we've done for them.

Web Design & Branding

A Rhythm Vocalist, migrating birds & a designer's playground.

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Logo Design

A high-end steel storefront company needed to make their mark...

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Art Direction

Our friends of Portentus come to us to redesign their brand strategy.

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Brand Creation

Our friends of Portentus come to us to redesign their brand strategy. 

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Ad Consulting

Our friends of Portentus come to us to redesign their brand strategy.

Learn more
Lettering and...

One phrase's journey from a book lover's grocery list, to a sweet little lapel pin.

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Brand Creation

Our friends of Portentus come to us to redesign their brand strategy. 

Learn more
Ad Consulting

Our friends of Portentus come to us to redesign their brand strategy.

Learn more
E-commerce

Our friends of Portentus come to us to redesign their brand strategy.

Learn more
App Design

Our friends of Portentus come to us to redesign their brand strategy. 

Learn more
Webdesing

Our friends of Portentus come to us to redesign their brand strategy.

Learn more
Art Direction

Our friends of Portentus come to us to redesign their brand strategy.

Learn more
3

considerations

Print, Digital, & Branding.
From day one, we look at the full spectrum of clients' needs.

3

concepts

We always present three totally different ideas or approaches, to ensure you get the best solution.

3

rounds to final

We strive to get everything perfect in three rounds of changes or less, because time is a commodity.

The Team

AKA How to Wear all the hats

Head Designer

Betty Fileti

Create with Kindness.
Pulling from a deep love of letters, words & the things they can do, Betty leads the design conversation.

Founder

Elizabeth Fileti

Make Nice Work.
Consideration leads every project as we work with clients to understand their needs and customers.

Director of All the Things

Beth Fileti

Considerate, Designed.
Director of Polite Puns & Head researcher in charge of fiction and poetry. Also, she makes the coffee.